Health & Happiness Group is committed to providing nutrition and health products and services for the entire family,with nutritional supplements becoming the main engine for the group's growth.In the mid-term financial report of Health & Happiness Group for 2024,the nutritional supplement series in the three major businesses of Adult Nutrition and Care (ANC),Baby and Child Nutrition and Care (BNC),and Pet Nutrition and Care (PNC) achieved a robust year-on-year growth of 5.6%,accounting for 66.1% of the group's total revenue,helping the group to achieve a revenue of 6.69 billion yuan in the first half of the year.
Health & Happiness Group's financial report for the first half of 2024 shows stable growth
Focusing on long-term strategies and solidifying the leading position in core business markets.Swisse continues to maintain the No.1 ranking in China's online market and the Australian VHMS market.Biostime has solidified its leading position in China's infant and toddler probiotic nutritional supplements; the market share of infant formula milk powder has increased,and the ultra-high-end infant formula milk powder ranks third.Zesty Paws and Solid Gold have expanded distribution in the Chinese and American markets and continue to solidify their brand positions.
ANC: Global steady growth,Swisse maintains a leading position in China and Australia
ANC (Adult Nutrition and Care business) revenue reached 3.28 billion yuan,a year-on-year increase of 11.2%.Swisse's market in China achieved a year-on-year growth of 8.8%,accounting for 64.9% of the group's ANC sales.Swisse continues to hold the No.1 position in China's online vitamin,herbal,and mineral supplement (VHMS) market and has risen to No.2 in the overall VHMS market.In response to the strong consumer demand trends for beauty,multivitamin,and liver detoxification products,Swisse further targets new consumer needs and scenarios in nutrition and health consumption,creating a strong product power.Through the "Swisse Mega Brand" brand strategy matrix,which includes the high-end pharmacy-grade imported nutrition brand Swisse PLUS+ for mature elite groups,the nutrition food brand Swisse Me,and the brand Little Swisse for children's health needs,Swisse accurately grasps the nutritional health needs of different consumers.
Health & Happiness Group's financial report for the first half of 2024 shows stable growth
BNC: The market share of ultra-high-end infant formula milk powder increases,and nutritional supplements consolidate the leading market position
BNC (Baby and Child Nutrition and Care business) revenue reached 2.43 billion yuan.The group has deepened the strategic layout of the ultra-high-end milk powder category,continuously enhancing the market competitiveness of the "new national standard" series of milk powder.The market share of ultra-high-end infant formula milk powder increased from 11.7% to 13.0%,ranking third.The infant formula milk powder industry in China still faces long-term systemic challenges,and the market is affected by the inventory consumption during the "new national standard" transition period,leading to intensified competition and promotional activities beyond expectations.The decline in the infant formula milk powder business has significantly narrowed on a quarterly basis.
PNC: Optimize the market layout in China,and steadily promote the development of all channels
The total revenue of PNC reached 990 million yuan,a year-on-year increase of 4.1%.Solid Gold continues to optimize channels and product portfolio high-endization to promote the brand's long-term growth.Solid Gold accurately deploys in the segmented market,improves the high-end product matrix,launched Solid Gold fish oil in March 2024,entering the rapidly growing pet supplement category,and launched the new premium fresh and beautiful hair chicken cat food in May.
With excellent product power,Solid Gold has steadily occupied the No.2 position in the online high-end cat dry food category in mainland China.At the same time,PNC deepens channel development,and as of June 30,2024,PNC covers more than 10,000 pet shops and pet hospitals in the Chinese offline market.Health & Happiness Group's Financial Report for the Mid-Year 2024 Performance Revenue of 6.69 Billion Yuan
Healthy China,Nutrition First!In today's society,health has become a focal point of concern for the entire population,and nutritional supplements,as an important cornerstone of health,are inseparable from the support of national policies in terms of industry development.In recent years,with the introduction and implementation of a series of national policies,China's nutritional supplement industry is entering a new stage of rapid development.Health & Happiness Group actively embraces change,continues to increase investment in technological innovation,deepens the strategy of nutrition and health for the entire family,responds keenly to new market demands,and builds a unique competitive advantage through flexible consumer communication and efficient operation management.This drives the growth of the nutritional supplement category and promotes the steady progress of Health & Happiness Group's financial report in a complex and changing market environment.
